Rosemont—La Petite-Patrie | Urban. Human.
At the very heart of Montréal, the Rosemont-La Petite-Patrie borough is the ideal combination for people who are looking for proximity to services and the intensity of a big city, but still enjoy a warm and friendly neighbourhood with quiet, tree-lined streets.
Under the theme “Urban. Human.”, BrandBourg created a communication platform that can be easily identified by its citizens. The singularity of this platform is its ease of execution. The graphic design is used by various players to produce communication materials, and enables them to preserve a strong relationship with the City while clearly positioning the borough. This in turn results in a brand image that is clearer, more coherent. The borough’s communication team received the municipal communicators’ award for this project.